A new hashtag is doing the rounds on Instagram and we absolutely love it.
Mothers from all over the world are sharing photographs of themselves breastfeeding as part of the hashtag ‘#whereareyoufeedingtoday’.
From a mountaintop to a Ferris wheel, there are some rather unusual settings and below are some of our favourite snaps…
The hashtag is actually part of a competition run by Australian company ‘Boobie Bikkies’ which produces nutritious, natural and organic lactation cookies.
Every month, they ask women to upload images using the hashtag from which they pick a winner to get a prize. Last month, it was the below snap that claimed the prize.


